Maison Boire
Art direction for the redesign of a website for a terroir restaurant located in Granby, in the Eastern Townships.
October 2019
ClientProject in collaboration with Zone W3 Media.
Expertises
Context
I was appointed by Zone W3 to redesign Maison Boire's web presence. The brief was to create a timeless, minimalist interface, while preserving the company's original brand image and colors..
Main tasks
- Creation of 3 different proposals for the general artistic direction of the site
- Prepare the chosen version and declining visuals for the other pages and formats
Project Team
Project management : Marie-Josée Lavigne
Web director : Stéphane Bergeron
Final Look
The main challenge in redesigning the pages was to maintain a clean, minimalist look. The use of colored fillets and backgrounds was used to structure the pages, depending on the quantity and different types of information presented. In addition, a special attention was given to the choice of colors and photos to reflect the restaurant's warm and refined atmosphere, as well as to highlight its approach to sustainable development of the food on its menu.
